In the past, it was unfathomable for males to consider using some cosmetic items that were considered exclusively for women. In light of the shifting gender conventions, men are now increasingly willing to utilise things that were formerly exclusive to women, especially in light of the shifting gender conventions.

Facewash: Is the shield to your skin from dust and smoke

For the majority of men, the perfect product must have certain characteristics and attributes, such as being undetectable, quick, comfortable to use, easy to apply, free of odours, and producing an effective outcome.

Shine: Your light on love and truth and your soul will glow

The theme followed for this chapter is based on the colour blue. All the products namely the cosmetics here are photographed with respect to the blue colour in priority.

Nature’s gifts: Packed in our bars

It’s a colour that symbolises calmness, peace and refreshment. A very apt colour that relates to the products that have been framed in this chapter. On the other hand, other elements in the frame make it appear more attractive.

Perfume: Is the art that makes memory speak

Every cosmetic has its own value with respect to the outcome that it provides after its usage. Most of the cosmetics are used with an aim to achieve beauty or enhance the beauty. To look attractive is one of the prominent goals of all individuals. Here, in this chapter the products captured are meant to bring that stunning appearance to the men. “Pulchritudo” this chapter’s name is based on its meaning “Attractive”.

All the photos and text in this post are copyright of Alwin Binu, Ernakulam, Creative Hut Institute of Photography.Their reproduction, full or part, is forbidden without the explicit approval of the rightful owners.

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