A brand style guide acts as a key document that helps content creators communicate a consistent message to your audience, so it’s a great asset for creating consistent, on-brand content.

Your brand style guide informs your entire team about your company’s design requirements. You may give your brand a more human side with good branding, which your clients will relate to more than a company that is completely commercial.

A brand is an intangible marketing or business concept that helps consumers recognise a firm, product, or person.

People frequently confuse brands with marketing tools such as logos, slogans, or other recognised markings, which are used to advertise goods and services. You may use branding to appeal to people’s emotions and make them feel more connected to your organisation in a variety of ways.

About Author

Designs & Text by Athira P.B from Kottayam, Kerala. With a vision to explore the visual field, She completed her Professional Diploma in Art of Photography and KGTE in Photography from Creative Hut Institute of Photography, Kerala.

All the designs and text in this post are copyright of Athira P.B, Creative Hut Institute of Photography. Their reproduction, full or part, is forbidden without the explicit approval of the rightful owners.


Creative Hut Institute of Photography is a Residential Photography College located in Kottayam, Kerala, India. Creative Hut is not a place for time wasting, it is a professional space where you can learn and grow.

We offer One year Professional Diploma In Photography and Cinematography. And also provide specialized courses in Wildlife Photography, Travel Photography, Food and Product Photography, Photojournalism, Fashion Photography, Photo Editing and Video Editing. Admission Open !

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